Investopedia: Samsung Stores A No-Risk Opportunity For Best Buy

Give credit to Best Buy (NYSE:BBY) – the company is not going down without a fight. While there are still ample concerns about whether there's life in big-box electronics and appliance retailing, Best Buy is trying to find ways to rejuvenate the stores. Even in the absence of a buyout led by founder Richard Schulze, the stock has rallied back to a 52-week high on optimism about these moves.

The latest move is an interesting one for the company – the launch of a “store within a store” concept with Samsung, the other 800-lb gorilla of the smartphone and tablet market. Although these mini-stores are unlikely to significantly improve overall sales for Best Buy, they could be good for margins and could point to a new direction in big-box retailing.

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