Investopedia: Familiar Challenges, Familiar Opportunities At Chico's

It doesn't really seem to matter what customer or socioeconomic group a retailer targets, it's hard to bring customers in through the doors (and/or get them to leave with full bags). Between weak teen retailers like American Eagle (NYSE:AEO) and Abercrombie & Fitch (NYSE:ANF), stagnant-to-down discount retailers like Kohl's (NYSE:KSS) and Target (NYSE:TGT), and the flat results at upper-end retailer Nordstrom (NYSE:JWN), Chico's (NYSE:CHS) is in familiar company. While I do have my concerns about mall-based retailers in the face of competition from companies like H&M (OTC:HNNMY), I do believe the Street is underestimating the long-term value of the Chico's business.

Please continue here:
http://www.investopedia.com/stock-analysis/052913/familiar-challenges-familiar-opportunities-chicos-chs-ann-jwn-aeo-kss.aspx